The Business of Free and Open Education
Empowering people in the digital world through advanced learning technologies fosters greater local autonomy and global awareness, radically lowering the traditional barriers to education and cooperation. Internationally, standards have been set for the exchange of digital objects, creating greater return for investments into the knowledge economy. By recognizing the opportunity for strategic positioning in this tremendously expanding market, open learning organizations can maintain economic independence while serving the community.
OWL's strategy for accomplishing its goals is two-fold:
1.gain a strong user-base by offering high quality, no-cost solutions to the education community,
2.translate OWL's strong user-base into a robust customer-base for its products and services.